56 Category Management Success Criteria

What is involved in Category Management

Find out what the related areas are that Category Management connects with, associates with, correlates with or affects, and which require thought, deliberation, analysis, review and discussion. This unique checklist stands out in a sense that it is not per-se designed to give answers, but to engage the reader and lay out a Category Management thinking-frame.

How far is your company on its Category Management journey?

Take this short survey to gauge your organization’s progress toward Category Management leadership. Learn your strongest and weakest areas, and what you can do now to create a strategy that delivers results.

To address the criteria in this checklist for your organization, extensive selected resources are provided for sources of further research and information.

Start the Checklist

Below you will find a quick checklist designed to help you think about which Category Management related domains to cover and 56 essential critical questions to check off in that domain.

The following domains are covered:

Category Management, Cash and carry, Competition Commission, Fast-moving consumer goods, Groceries Code Adjudicator, Maintenance, repair, and operations, Manufacturing resource planning, Market distortion, Point of sale, Price fixing, Private label, Retail Link, Shopper marketing, Supplier Relationship Management, Tesco plc:

Category Management Critical Criteria:

Pay attention to Category Management engagements and revise understanding of Category Management architectures.

– In marketplace businesses what is the optimal relationship between product management Category Management and marketing?

– What instore sales drivers do you need to focus on in order to take advantage of the evolution to shopper marketing?

– Wait for your Preferred Vendors to show you how you are performing or do you proactively manage your key vendors?

– Please tell me the five most important facts or insights that I should know to plan our business together?

– Frequently speak with your Preferred Vendors -Daily, Weekly -Monthly -Annually -Never?

– Do your meetings generally focus more on head lights, tail lights or both?

– How is this new item going to grow sales and profits for our retailers?

– What are the purchasing patterns of products and categories?

– What are the key promotion and shelf presentation tactics?

– What are the Seasonal Lift patterns for this item?

– What are the demographics of the customer base?

– What are the benefits of Category Management?

– How can the threats identified be overcome?

– Should we develop a deeper relationship?

– What is the Category Management role?

– Is Category Management still viable?

– What is the spend on this category?

– What products are in a category?

– Source of volume?

Cash and carry Critical Criteria:

Chart Cash and carry planning and differentiate in coordinating Cash and carry.

– Does Category Management systematically track and analyze outcomes for accountability and quality improvement?

– Why is it important to have senior management support for a Category Management project?

– What are our Category Management Processes?

Competition Commission Critical Criteria:

Troubleshoot Competition Commission engagements and plan concise Competition Commission education.

– What are the key elements of your Category Management performance improvement system, including your evaluation, organizational learning, and innovation processes?

– Is maximizing Category Management protection the same as minimizing Category Management loss?

– To what extent does management recognize Category Management as a tool to increase the results?

Fast-moving consumer goods Critical Criteria:

Illustrate Fast-moving consumer goods results and oversee Fast-moving consumer goods management by competencies.

– Think about the people you identified for your Category Management project and the project responsibilities you would assign to them. what kind of training do you think they would need to perform these responsibilities effectively?

– Is Category Management dependent on the successful delivery of a current project?

– Is the scope of Category Management defined?

Groceries Code Adjudicator Critical Criteria:

Tête-à-tête about Groceries Code Adjudicator tactics and budget for Groceries Code Adjudicator challenges.

– Can we add value to the current Category Management decision-making process (largely qualitative) by incorporating uncertainty modeling (more quantitative)?

– Who is the main stakeholder, with ultimate responsibility for driving Category Management forward?

– How will you know that the Category Management project has been successful?

Maintenance, repair, and operations Critical Criteria:

Match Maintenance, repair, and operations risks and change contexts.

– How do you incorporate cycle time, productivity, cost control, and other efficiency and effectiveness factors into these Category Management processes?

– Who will be responsible for deciding whether Category Management goes ahead or not after the initial investigations?

Manufacturing resource planning Critical Criteria:

Mix Manufacturing resource planning leadership and define what our big hairy audacious Manufacturing resource planning goal is.

– What are your key performance measures or indicators and in-process measures for the control and improvement of your Category Management processes?

– What are all of our Category Management domains and what do they do?

– How can you measure Category Management in a systematic way?

Market distortion Critical Criteria:

Reconstruct Market distortion failures and question.

– How do we measure improved Category Management service perception, and satisfaction?

– Have you identified your Category Management key performance indicators?

– How will you measure your Category Management effectiveness?

Point of sale Critical Criteria:

Trace Point of sale issues and diversify disclosure of information – dealing with confidential Point of sale information.

– How important is Category Management to the user organizations mission?

– What are the Key enablers to make this Category Management move?

– Have all basic functions of Category Management been defined?

Price fixing Critical Criteria:

Cut a stake in Price fixing engagements and describe which business rules are needed as Price fixing interface.

– What are the success criteria that will indicate that Category Management objectives have been met and the benefits delivered?

– In a project to restructure Category Management outcomes, which stakeholders would you involve?

Private label Critical Criteria:

Deliberate Private label adoptions and look in other fields.

– Consider your own Category Management project. what types of organizational problems do you think might be causing or affecting your problem, based on the work done so far?

– Is Supporting Category Management documentation required?

Retail Link Critical Criteria:

Probe Retail Link adoptions and revise understanding of Retail Link architectures.

– Does Category Management analysis isolate the fundamental causes of problems?

– Are there Category Management Models?

Shopper marketing Critical Criteria:

Be clear about Shopper marketing outcomes and integrate design thinking in Shopper marketing innovation.

– Which individuals, teams or departments will be involved in Category Management?

– How do we manage Category Management Knowledge Management (KM)?

Supplier Relationship Management Critical Criteria:

Co-operate on Supplier Relationship Management goals and be persistent.

– In what ways are Category Management vendors and us interacting to ensure safe and effective use?

– Which Category Management goals are the most important?

– Is Category Management Required?

Tesco plc Critical Criteria:

Talk about Tesco plc results and give examples utilizing a core of simple Tesco plc skills.

– What other organizational variables, such as reward systems or communication systems, affect the performance of this Category Management process?


This quick readiness checklist is a selected resource to help you move forward. Learn more about how to achieve comprehensive insights with the Category Management Self Assessment:


Author: Gerard Blokdijk

CEO at The Art of Service | theartofservice.com



Gerard is the CEO at The Art of Service. He has been providing information technology insights, talks, tools and products to organizations in a wide range of industries for over 25 years. Gerard is a widely recognized and respected information expert. Gerard founded The Art of Service consulting business in 2000. Gerard has authored numerous published books to date.

External links:

To address the criteria in this checklist, these selected resources are provided for sources of further research and information:

Category Management External links:

Category Management – AbeBooks

Category Management – GSA

Category Management · FAI Media Library

Cash and carry External links:

Cash and Carry Furniture

Cash and Carry (1937) – IMDb

Food Service – Cash&Carry – Cash and Carry

Competition Commission External links:

The Competition Commission South Africa – Home | Facebook

Competition Commission of Singapore

Fast-moving consumer goods External links:

Fast-Moving Consumer Goods Services | Liquidity Services

Groceries Code Adjudicator External links:

Groceries Code Adjudicator – GOV.UK

Groceries Code Adjudicator Act 2013 receives Royal …

Maintenance, repair, and operations External links:

Maintenance, Repair, and Operations | MRO Solutions | SDI

Manufacturing resource planning External links:

[PPT]9-Manufacturing Resource Planning

Market distortion External links:

Thomas Sowell – Subsidies and Market Distortion – YouTube

Market Distortion – Investopedia

Point of sale External links:

ParTech – POS Systems | Restaurant Point of Sale Solutions

Retail Link External links:

[PDF]Retail Link Access Request Form – walmartethics.com

[PDF]Retail Link Access Request Form – walmartethics.com

Welcome to Retail Link!

Shopper marketing External links:

Retail Traffic Counters and Shopper Marketing Analytics

Shopper Marketing – Location Marketing | inMarket

Supplier Relationship Management External links:

Supplier Relationship Management Portal – Agile1

Supplier relationship management
Supplier relationship management (SRM) is the discipline of strategically planning for, and managing, all interactions with third party organizations that supply goods and/or services to an organization in order to maximize the value of those interactions.

ProPurchaser – Supplier Relationship Management & …

Tesco plc External links:

Tesco Plc – TSCDY – Stock Price Today – Zacks

Tesco PLC. – The New York Times